Avery Dennison introduces extreme cold chain labelling and luminescent detection breakthroughs at Pharmapack Europe

news-releasesAvery Dennison
February 1st 2019

Oegstgeest, The Netherlands: – Worldwide labelling leader Avery Dennison is headed for Pharmapack Europe 2019 in Paris to showcase a range of sophisticated new products designed to address different aspects of pharma supply chain security.

The Avery Dennison stand at Booth J84 at the Porte de Versailles exhibition center will feature label materials and adhesives for a wide range of products, including all-new offerings such as a luminescent top coat that allows the detection of the labels at dispensing as well as labels for application at extreme low temperatures making it possible to apply self-adhesive labels on primary packaging stored in frozen temperatures, down to -196 °c.

Return to Paris

This is a return to Paris for Avery Dennison, which regularly exhibits at Pharmapack Europe.

“We have been exhibiting for the last 10 years at Pharmapack Europe, which we see as a key European exhibition focusing on packaging for pharmaceutical brands,” commented Jos van Noort, Global Senior Innovation Manager for Pharmaceuticals, who will be a member of the Avery Dennison team in Paris.

Regulatory compliance agenda

“This is a superb opportunity to reach out to healthcare brand owners and contract manufacturing CMOs who are seeking full compliance with industrial efficiencies,” said Mr. van Noort.

The team will also be displaying tamper evident labelling for carton boxes to coincide with the impending introduction of the European Falsified Medicines Directive (FMD), along with small diameter labelling solutions for syringes, auto injectors, etc., and intelligent labels incorporating RFID for track & trace, TT Sensor Plus temperature monitoring.

They will be offering real examples on stand of various applications, including labelling on syringes, folding boxes plus live demonstration of functionality for RFID identification and luminescent detection.

Luminescent top coat and cold chain adhesive

The new luminescent top coat is major step forward for automatic detection of package labelling, allowing detection by UV reader with top coat luminescence providing greater flexibility versus luminescent adhesives, across a wide range of qualified adhesives and films.

Avery Dennison’s new cold chain adhesive supports labelling applications down to -50°c , stored to -196 °c . The product is designed to adhere to small diameters typical for cryogenic applications: test tubes, lab tubes, new molecules, and other frozen products used in pre-clinical trials, new molecule development, etc.

“With this new product it’s now possible to take product out of freezer and immediately label it,” Mr. van Noort, explained.

“Previously this was only possible down to -28°c, so this is a big improvement,” he added.

About Avery Dennison

Avery Dennison (NYSE: AVY) is a global materials science and manufacturing company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs approximately 30,000 employees in more than 50 countries. Reported sales in 2017 were $6.6 billion. Learn more at www.averydennison.com.

About Pharmapack 2019

Pharmapack Europe is the leading European conference and exhibition in the field of pharmaceutical packaging and drug delivery systems, showcasing major trends in the sector, both in terms of emerging markets and technological innovation.

The 18th Pharmapack Europe is a two-day event opening February 6, 2019, at Paris Expo, Porte de Versailles, expected to attract some 5,500 visitors and 400 exhibitors from around 70 countries.

Pharmapack Europe 2019 will again combine an industry exhibition with a full conference and technical symposium program, along with the Pharmapack Awards recognizing outstanding achievements in two categories: innovative Health Products and Exhibitor Innovation, recognizing outstanding products or displays from the exhibition floor.

The event is organized by UBM Live with further information at: